- Thursday, September 7th
- Join the Cartober Learn about the origins of Cartober and how your organization can give your vehicle donation program an extra promotional boost before year-end.
- Week of September 11
- Send out an internal announcement to all employees and volunteers that your nonprofit/station will participate in Cartober. Vehicle donors are looking for an easy and simple solution to get rid of a vehicle they no longer need. Ensure your colleagues are aware of your vehicle donation program and participation in Cartober so that you don’t accidentally turn a donor away.
- Week of September 18
- Inform your supporters about Cartober.
- Dedicated email send or newsletter mention
- Social media post
- Inform your supporters about Cartober.
- Week of September 25
- Schedule social posts about Cartober Your October will be busy with last-minute touches to your year-end fundraising campaign, so put your vehicle donation program in auto-drive by pre-scheduling Cartober social posts and other communications to your supporters.
- Week of October 1
- Send an additional dedicated email to your supporters about Cartober. Plan to keep Cartober mentioned in any regularly scheduled email sends to your supporters as subtle reminders about your vehicle donation program.
- Add a Cartober web banner or tile ad to your homepage or to the vehicle donation page on your website.
- Week of October 9
- Add a blog to your website about Cartober and how vehicle donations make a difference on your cause.
- Week of October 23
- Send a last-minute reminder to your supporters about the last full week of Cartober.
- Week of November 1
- In an email or through a social post, let your supporters know that although Cartober may be over, there’s still plenty of time for them to support you and get a year-end tax deduction by donating their vehicle to your organization.